by Eric Ewe | Oct 1, 2019 | Digital marketing articles
Sorry to burst your bubble but that’s too good to be true! It would be better to take the $5 for link buying and give it to the homeless shelter. Paying $5 SEO backlinks is a pure waste of money and there is a huge risk for doing so. However, you will see Google...
by Eric Ewe | Oct 2, 2017 | Digital marketing articles
Chasing Google algorithm updates should not be part of your SEO strategy, however updating your content to make it more relevant and fresh as the competitive landscape changes around you should supplement your SEO strategy. Here are some key operational tactics when...
by Eric Ewe | Sep 19, 2017 | Digital marketing articles
A robots.txt file helps in telling a search engine crawler what parts of your site you would not like crawled. A server level file, that excludes certain domains, directories, or files from being indexed by the search engines. The sitemap xml feed should be...
by Eric Ewe | Jul 27, 2017 | Digital marketing articles
The argument of not investing in SEM (Search Engine Marketing) in favor of SEO (Search Engine Optimization) have been around since the birth and demise of the Pets.com sock puppet. We will continue to see this debate online and there isn’t a clear answer, however, it...
by Eric Ewe | May 3, 2017 | Digital marketing articles
Search engines such as Google and Bing pick up signals from the website to ensure that they are serving the relevant information to their consumers. As website owners, setting a well defined sitemap will help search engines with crawl & indexation of your pages,...