by Eric Ewe | Oct 10, 2013 | Digital marketing articles
Panda, Penguin, Hummingbird were some of the algorithm that Google launched to address specific issues. The Panda algorithm update started in Feb 2011, saw over 25 updates to the codes and spanned over 2 years where it was constantly enhanced to address any bugs. In...
by Eric Ewe | Oct 3, 2013 | Digital marketing articles
I have seen this over and over again and I think that this will help out a few folks when it comes to constructing meta description, or programming your automated system to create new webpages. Although Google announced in Sept 2009 that meta description and meta...
by Eric Ewe | Sep 15, 2013 | Digital marketing articles
Meta title tag, or sometimes referred to as title tag is the HTML attribute that provide the short critical snippets about the page and often used on search results pages (SERPs) to anchor the content of a page. Most search engine will have the title clickable within...
by Eric Ewe | Jun 17, 2013 | Digital marketing articles
Email marketing is often misunderstood as a complex marketing channel that requires a lot of resources to make it work. That is the misconception of email marketing but with some planning, and some attention, it can be a very rewarding digital marketing program. The...
by Eric Ewe | Jun 10, 2013 | Digital marketing articles
Google announced that beta of the Google Adwords Image Extensions went live on June 5, 2013 as part of the Google Enhanced Campaign improvement. Prior to that, Image Extensions were being tested, but it was relatively harder to spot those ads. It allows AdWords...
by Eric Ewe | Jun 4, 2013 | Digital marketing articles
Data feeds are a critical component of any ecommerce solution as it is used in many ways, from powering Comparison shopping engines (CSE) and Affiliate sites to even Google Shopping and now Google Product Listing Ads. Data feeds were once made popular by CSE such as...
