by Eric Ewe | Oct 23, 2021 | Digital marketing articles
In the last couple of weeks, we deployed a new website from the ground up and gutted 95% of all previous pages and content. It wasn’t hard to leave the old site behind as it was slow to load, site layout looks tired and it did not address the needs of their...
by Eric Ewe | Jun 28, 2019 | Digital marketing articles
Google announced that the June 2019 Core Update started rolling out approximately at noon on June 3, 2019. So what does that mean for you and your SEO ranking? You should have seen changes in one way or another with your SCO rankings, impression, or clicks, especially...
by Eric Ewe | Oct 2, 2017 | Digital marketing articles
Chasing Google algorithm updates should not be part of your SEO strategy, however updating your content to make it more relevant and fresh as the competitive landscape changes around you should supplement your SEO strategy. Here are some key operational tactics when...
by Eric Ewe | Sep 19, 2017 | Digital marketing articles
A robots.txt file helps in telling a search engine crawler what parts of your site you would not like crawled. A server level file, that excludes certain domains, directories, or files from being indexed by the search engines. The sitemap xml feed should be...
by Eric Ewe | Jul 27, 2017 | Digital marketing articles
The argument of not investing in SEM (Search Engine Marketing) in favor of SEO (Search Engine Optimization) have been around since the birth and demise of the Pets.com sock puppet. We will continue to see this debate online and there isn’t a clear answer, however, it...